Are you looking to increase the number of followers on your TikTok account? If so, you’re in luck! In this blog post, we will discuss 9 strategies that have been proven to help boost follower counts on TikTok. Keep reading for tips on how to improve your content, grow your audience, and more!
Why do you need TikTok in 2022?
TikTok is a powerful marketing tool that can help you reach new audiences and grow your business. In 2022, it will be essential for businesses to have a TikTok presence in order to stay competitive. Here are just a few reasons why:
- TikTok is the most popular social media platform among millennials – and they are the largest spending demographic.
- High engagement rates – users spend an average of 52 minutes per day on the app which is great for businesses that need to be noticed.
- TikTok is a great way to reach Gen Z – a key demographic for many businesses.
How TikTok Algorithm Works.
The TikTok algorithm is constantly evolving, but here are a few things that have been confirmed to influence how videos are ranked on the platform:
- The number of likes and shares a video has.
- How long people watch a video for.
- How often the video is watched.
- The type of content in the video (i.e. creative, informative, etc.).
Now that we’ve gone over some of the basics, let’s get into the meat of this blog post – how to get more followers on TikTok!
How to Grow Your TikTok Followers.
Just like any social media platform, the key to success on TikTok is engagement. If you want to get more followers on TikTok, you need to be active and present on the app.
This means posting new videos regularly, interacting with other users, and using hashtags and trending topics to reach a wider audience.
But perhaps this is just the overview of attracting new followers on TikTok.
How really can you attract new followers to TikTok? Let’s discuss every aspect of that in the list below.
1). Identify your target audience.
The first step to getting more followers on TikTok is to identify your target audience. Who are you making videos for? What kind of content do they like to watch? Once you have a good understanding of who your target audience is, you can start creating content that appeals to them.
There are a few different ways to go about this: You can…
- Use social media analytics to see what kind of content is popular among your target audience.
- Do some research and find out what kind of videos are trending on TikTok right now.
- Get feedback from friends and family members about the types of videos they would like to see from you.
Once you have a good idea of what kind of content your target audience enjoys, you can start creating videos that they’re sure to love!
2). Ride-on TikTok Trends.
Have you already found a niche that you’d like to do videos for? Ride the trends of that niche and see how far you can go. Get creative with it, and always think about what would make for an interesting video.
For example, if you’re into fashion, there are a lot of trends to ride on – from street style to catwalks to fashion shows. Records those events and post them on TikTok.
If you’re into cars, there are all sorts of trends to explore – from new models to classic cars to modified vehicles. Get creative and post videos about the things that interest you!
Remember, the key is to be creative and think outside the box. If you can come up with unique content that no one else is posting, you’re sure to attract attention (and followers)!
Of course keeping in mind that an accompanying trending song, filter, or effect will help push it more.
3). Educate and/or Entertain.
Did you know that the videos that do well on TikTok are merely because they are either entertaining or informative?
That’s right – if your videos can make people laugh, cry, think, or just generally feel something, they’re more likely to be successful.
This is where you get creative and start thinking about the types of content you can create that will educate or entertain your target audience. Do some research into what kind of videos are popular on TikTok and try to emulate that style.
You can also take things a step further by creating original content that’s completely unique to you. If you can come up with something fresh and interesting, your followers will be sure to stick around!
Remember, the key is to keep things entertaining and informative. Always.
4). Use Hashtags on Your TikTok Videos.
Have you ever noticed that content with hashtags on LinkedIn, Twitter, Facebook, Instagram or other social media platforms tend to do Well? TikTok is no exception.
In fact, using hashtags is one of the best ways to expose your videos to a wider audience on TikTok. Not only do they help people find your videos, but they also allow you to track how well your content is doing.
When it comes to using hashtags on TikTok, there are a few things to keep in mind:
- Use a variety of hashtags to expose your videos to a wider audience.
- Don’t use too many hashtags or your video will look like spam.
- Make sure the hashtags you use are relevant to your content.
- Try to come up with unique hashtags that haven’t been used before or the ones that are currently popular.
By following these tips, you’ll be able to get the most out of using hashtags on TikTok!
5). Timing is Key.
One of the most important things to keep in mind when posting on TikTok is timing. You want to make sure you’re posting your videos when people are most likely to be online and scrolling through their feed.
This means you’ll need to do some research and find out what the best time to post on TikTok is for your target audience. Once you have that information, make sure you’re sticking to a posting schedule!
By following these tips, you’ll be able to get the most out of using hashtags on TikTok!
Remember, timing is key when it comes to social media – so make sure you’re taking the time to post at optimal times!
How to know when your audience is most active on TikTok.
- Login to your TikTok account.
- Click on profile.
- Tap the menu bar at the top right corner.
- Click on creator tools.
- Choose analytics.
- Navigate to followers
Scroll to the bottom to see who users view your videos, what times they are more active, where they come from, and more.
Remember, this feature is only available on business or creator accounts.
If you are using a personal account, switch to these accounts for free to review the analytics.
6). Duet or Stich Popular Videos in Your Industry.
One of the most popular features of TikTok is the duet function.
This allows you to create a video that is stitched together with another video – giving the illusion that you are in the same video as the other person!
This is a great way to get exposure for your videos and attract new followers. When duetting with another user, make sure you choose someone who is popular in your industry. This way, their followers will be exposed to your content as well!
Another great way to get exposure for your videos is to stitch them together with popular videos in your industry. This way, you’ll be able to reach a whole new audience who might not have seen your content otherwise.
When stitching together videos, make sure you choose ones that are high-quality and relevant to your brand. You want to make sure you’re putting your best foot forward in all ways possible.
7). Partner with TikTok Influncers.
Another great way to get exposure for your videos is to partner with TikTok influencers.
An influencer is someone who has a large following on social media and can influence their followers to take action.
When partnering with an influencer, make sure you choose someone who is relevant to your brand and has a similar audience. This will help you reach a whole new group of people who might be interested in your content and in following you on TikTok.
When partnering with an influencer, make sure you have a clear idea of what you want to achieve.
You should also create a contract that outlines the expectations for both parties. This will help ensure that everyone is on the same page and that the partnership is beneficial for both parties.
8). Repost Your TikToks on Other Social Media Platforms.
Another great way to get more exposure for your videos and to potentially get new followers is to repost them on other social media platforms.
This will help you reach a whole new audience who might not be using TikTok. When reposting your videos, make sure you use relevant hashtags and tag the original video.
You should also post a link to your video on your other social media platforms. This will help people who are not following you on TikTok to see your content.
9). Call People to Action At The End of Your Videos.
One of the best ways to get more followers on TikTok is to call people to action at the end of your videos.
This means telling viewers what they should do next in order to see more of your content.
For example, you could say something like “follow for more” or “click the link in my bio for more.”
By doing this, you’ll be able to increase the number of people who are following you on TikTok.
Bonus Ideas to Get More TikTok Followers.
10). TikTok Ads.
12). Create a Challenge.
15). Run a Contest or Giveaway.
16). Use TikTok features to engage your audience
There you have it. Nine proven ways to get more followers on TikTok.
Try out some of these strategies and see which ones work best for you. And most importantly, have fun with it!
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