Tyelela iwebhusayithi.
Iimbonakalo
Iikhowudi zeBhonasi
ireyithingi
INCWADI
1
- Qala ukurhweba nge-1 yeedola
- Zuza ukuya kwiipesenti ezingama-95 zeenzuzo
- Iintlawulo ezikhawulezayo
- $ 10 idiphozithi encinci
- $ 10 ubuncinane ukurhoxiswa
Kuya kufuneka uve ukuba ukuthengisa ngokudibeneyo yeyona ndlela inenzuzo yokwenza imali kwi-intanethi.
Kuyinyani ngezizathu ezibini:
Ngapha koko, eli shishini lokuthengisa ngentengiso kuqikelelwa ukuba libethe uphawu lwe- $ 6.8 yezigidigidi ngo-2020.
Ufuna iqhekeza lekhekhe? Qalisa ishishini lakho lokuthengisa kunye namhlanje.
Awazi ukuba uqale phi?
Ndiyazi!
Kungenxa yoko le nto ndiyenzile le Isikhokelo sentengiso ehambelana nabo abaqalayo kunye nawe engqondweni:
Ukungabonisi nje amanyathelo ngqo ekufuneka uwathathile ukujoyina intengiso yobambiswano, kodwa ukukuvumela ukuba ufumane imali malunga nokukhuthaza imveliso okanye ezimbini.
Kodwa ngaphambi koko, ndiziva ngathi ndifuna ukugubungela iziseko kuqala ukuze uhlale uhlaziyiwe.
Olu luhlobo lwentengiso apho uhlawulwa khona ukuthengisa iimveliso zomnye umntu.
Ilungile lo nto.
Ufumana umvuzo (ngohlobo lwekomishini) xa unceda ishishini okanye inkampani yenze intengiso.
Kulula kangakanani oko?
Wonke umthengi othe ngqo ukuba uthenge kwishishini, uhlawula ipesenti yengeniso yentengiso.
Ungumthengisi nje wenkampani kodwa endaweni yomvuzo oqhelekileyo wenyanga, umvuzo wakho wentengiso yokudityaniswa ukwimo yekhomishini.
Njengoko sele uxelele, kukho amaqela amabini:
Ukususela ngoku kuye phambili, ndiza kuba ndisebenzisa amagama ngendlela efanayo.
Emva kokuba utshilo, umbuzo olandelayo ngu:
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Le URL iqulethe isiqwenga esikhethekileyoikhowudi esinceda ukulandela imvelaphi yakhe nabani na ocofa kuyo.
Nanini na xa ubani ecofa kwikhonkco, ifayile ekhethekileyo eyaziwa njengecookie ifakiwe kwisikhangeli sabo.
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Ukubamba yileya Unxibelelaniswa nayo yonke into ethengwa ngumthengi Nokuba akajonganga kwangoko
Ukukunceda ufumane loo nto yokugqibela, nanku umzekelo wentengiso yokuhambelana:
Khawufane ucinge ukuba ukhuthaza ifowuni kuJumia. Umthengi ucofa kwikhonkco lakho elikhethekileyo kwivenkile kaJumia.
Ngeli xesha, kuvela into efuna ingqalelo yakhe aze ahambe endlwini.
Emva kwaloo veki, ubuyela eJumia apho afumana khona ifowuni awayeyifuna kunye nezinye izinto.
Oku kunokubonakala ngathi khange ulahle. Kodwa nazi iindaba ezimnandi:
Uyabona, ngaphambili, ucofe ikhonkco lakho lokudibana kwaye ikuki ifakiwe kwisikhangeli sakhe. Kwaye okoko i-Jumia cookies yokugqibela kwiintsuku ezisi-7, usayifumana imali xa uthenga.
Ngcono nangakumbi, uya kubuyekeza yonke into ayithengileyo. Nokuba unxibelelwano lwakho lukhomba kuphela kudidi olunye lwemveliso-Iifowuni zeJumia.
Ngoku, masithethe ngomdlalo wamanani:
Uxolo ukuyithetha le nto, kodwa akukho nombolo yomlingo okanye umda malunga nokuba kungakanani ukuthengisa ngokubambisana okunokuzisa kuwe.
Uyabona, kukho iitoni ze-niches onokusebenza nazo. Kwaye nganye nganye iza namaxabiso ayo. Ngesi sizathu sodwa, inzame yakho yinto enkulu apha.
Makhe ndikucacisele.
Umsebenzi omninzi kunye nexesha olifaka ekutyhaleni izibonelelo ezihlanganyelweyo, amathuba angcono okufumana imali kwiitsheki ezinkulu.
Ilungile lo nto.
Nika ingqwalaselo kumanani eenkqubo oziqhubayo, kwaye ngokubhekisele kwithagethi yakho yengeniso yenyanga, crunch inani eliphakathi lokuthengisa ekufuneka ulingenisile.
Njengoko benditshilo, lo ngumdlalo wamanani.
Ngaba uziva ngathi le yinto onomdla kuyo?
Ewe, ngokufutshane, nantsi amanyathelo ekufuneka uwathathe ngoku:
Ngoku, makhe sixoxe nzulu ngalinye lala manyathelo.
Eli lelona nyathelo libalulekileyo elinokuthi lenze okanye liphule iminqweno yakho yentengiso.
Kangangoko unokukhetha naliphi na iqonga phandle ukuze wakhe ishishini lakho, ndiyakucebisa qalisa iblogi. Okanye uthenge enye.
Ewe. Indawo yakho yewebhu yinto yexabiso xa kuziwa kwishishini lokudibana.
Makhe ndikucacisele.
Unokukhetha ukusebenzisa imidiya yoluntu njengeqonga lokukhuthaza ukubonelela kwakho; Umzekelo omuhle uyasebenzisa I-Instagram, apho ubeka khona amakhonkco adibeneyo kwi-bio yakho.
Ewe, oku kunokuvakala kumangalisa. Kodwa kukho icala elinye elisezantsi:
Awunayo iakhawunti yakho ye-Instagram. Unokucinga ukuba uyayenza, kodwa i-Facebook Inc iyenza. Kungenxa yoko le nto ngalo lonke ixesha besenza uhlaziyo lwealgorithm, iakhawunti yakho iyasokola.
Njengobuzaza, kutheni usakha iqonga lomnye umntu xa ukwazi ukuzisebenzela?
Ngokuqala iwebhusayithi, ufumana ngeendlela ezininzi. Ukuchaza nje embalwa:
Funda kwakhona: Ukuba nje u-WordPress; Yile nto Uyenzileyo!
Nje ukuba ibhlog yakho ivukile kwaye isebenza, yisebenzise ukuze ifumaneke kwiinjini zokukhangela ezinjengeGoogle. Ngale ndlela, unokuma kwinqanaba kwaye uxhamle kuthengiso lwezinto eziphilayo zasimahla.
Ngenye indlela, unokudala umxholo wevidiyo, uyilayishe kwi-YouTube kunye nakwinkcazo oyifaka kuyo ikhonkco lakho lokudibana.
I-YouTube njengeqonga lokudibana isebenza ngokufanelekileyo kubaqulunqi bevidiyo yokujonga kwakhona. Apha, urekhoda ividiyo uthetha malunga nezinto kunye nezinto eziluncedo kunye nezixhobo kwimveliso ethile.
Ke ekugqibeleni, cela ababukeli ukuba basebenzise ikhonkco lakho okanye ikhowudi ekhethekileyo yesaphulelo (ngesiqhelo kwinkcazo) ukuba banomdla kwimveliso.
Ngoku, ukuthelekisa okunokubakho kwebhlog kunye nesiteshi se-YouTube, iwebhusayithi iphumelela lonke ixesha. Ngesi sizathu, esi sikhokelo siya kugubungela ukusebenzisa iwebhusayithi njengeqonga lokudibana.
Ndiza kuqala eli candelo ngeendaba ezimbi.
Kwakukho ngaphezulu kweeblogi ezizigidi ezingama-500 kunyaka ophelileyo (2019) kuphela. Njengokuba ayonelanga, inani leebhlogi e-US kuphela kulindeleke ukuba libethe i-31.7 yezigidi kwi-2020 (umthombo: Statist)
Oku kuthetha ntoni kuwe ofuna ukuqala ukuthengisa okumanyeneyo?
Uza kujongana nokhuphiswano oluqilima oluza kuba nzima njengoko ixesha lihamba.
Ukuba ukubhloga kuza kukusebenzela, kuya kufuneka wenze phantsi. Makhe ndichaze.
Ukuba uza kubhloga malunga 'nempilo' umzekelo, awunakuma ithuba kuba eso sihloko sibanzi kwaye sinabapapashi abaninzi abazinzileyo.
Ngenxa yoko, Kufuneka ukuba ugaye ngokunzulu kwaye uhambe nesihloko esithile ngakumbi njenge 'ukunciphisa umzimba kwabasetyhini. '
Nge-niche enjalo, unayo i-shot ukwenza imali ukukhuthaza ukubonelela abanobudlelwane.
Kuba unokwakha abaphulaphuli abajolise ngakumbi kwaye unokuma ngokulula kwiinjini zokukhangela.
Yiloo nto nguKenn yenziwe ngale ndawo.
Endaweni yokugxila kwimixholo yemali ebanzi kakhulu, ukhethe i-niche ethile, 'ukwenza imali kwi-intanethi.'
Ungandivi kakubi apha. Andikukhuthazi ukuba ube neentloni kwezinye izinto kuba ucinga ukuba kukho ukhuphiswano.
Njengoko kuvela, ukhuphiswano luphawu oluhle lokuba i-niche inenzuzo kwaye ifanelekile ukutyala imali kuyo.
Oku kundizisela indlela yokwenza ukuba uqiniseke ukuba ukhetha i-niche elungileyo.
Ndiyawuqonda umsebenzi onzima obandakanyekileyo isigqibo se-niche. Kodwa ungakhathazeki kuba ndineengcebiso zokuba uzithathele ingqalelo.
Inqaku lokugqibela libalulekile. Fumana ii-niches ngobunzulu obuphakathi.
Kwangoko kwi-bat, iinkqubo zokudibana nazo zinokubekwa ngokwamanqanaba amathathu:
Iinkqubo ezinjalo zineentlawulo ezinkulu kwaye ke oko kutsala ukhuphiswano olukhulu. Kwaye ekubeni uqala ukuphuma, le isenokungabi yinkqubo elungileyo yokujoyina kuba uya kuya entloko kunye nabarhwebi ngetoni yamava kunye neepoksi ezinzulu.
Iinkqubo ezinjalo zibhatala imali ephantsi kodwa zitsalela iziseko ezinkulu zabathengi. Umzekelo olungileyo lishishini lemidlalo, lithandwa kakhulu. Umdlalo we-PS4 uhamba okungenani i-50 yeedola. Kodwa kuhlawula iithanga zeekhomishini zihlala ziphakathi kwe- $ 2 ukuya kwi-4 yeedola ngokuthengisa. Ukuba uza kwiinkqubo ezinjalo, kuya kufuneka uqhube i-tonne yokugcwala.
Umzekelo olungileyo nantsi ikhadi letyala. Phantse wonke umntu ufuna ikhadi letyala. Kwaye iinkampani zizimisele ukuhlawula imali ephezulu yokufumana abathengi abatsha.
Ngaphandle kwendalo enomtsalane, ezi nkqubo zinengxaki enye enkulu; itsala ukuthengisa 'iminenga.'
Aba bathengisi abaneepokotho ezinzulu kunye netoni yobungcali. Kwaye kwiimeko ezininzi, abathengisi abanjalo banokudlala 'ukungcola' ukwenza intengiso ngazo zonke iindlela.
Ngoku ukuba uyazi ukuba zeziphi iinkqubo zokudibana ezikhoyo, lixesha lokuba ukhethe enye oza kugxila kuyo.
Inkqubo oza kuyikhetha iya kuxhomekeka kubuchule bakho nakwiniche yakho.
Ukuba i-niche yakho ijolise kubathengi, kwenza ingqiqo ngakumbi ukuba ubhalise kwimodeli yesibini (intlawulo ephantsi kunye nevolumu ephezulu yokuthengisa).
Ngenye indlela, ukuba ujongene kwicandelo le-B2B, ukuhlawulwa okuphezulu kunye nevolumu ephantsi yimodeli efanelekileyo.
Uninzi lweenkampani ezihlangeneyo zokuthengisa ezinemodeli ezinjalo ziphantsi komzi wokubamba iwebhu, umzekelo, BlueHost.
Okwangoku, ukukhangela okukhawulezayo kuGoogle kuya kuvelisa iitoni zeziphumo onokwazi ukuhlengahlengisa ngokulula.
Umzekelo, unokukhangela iinkqubo zentengiso ezihambelana nokuhlawula ii-commissions eziphezulu. Emva koko coca iziphumo ngokusekelwe kwi-niche yakho.
Emva koko, ukujonga ukuba ngaba abo bakhuphisana nabo bakhuthaza ntoni banokunceda. Ukuba bayaphumelela unamanqanaba aphezulu okwenza nawo.
Ngokufanayo, ukuba kukho imveliso oyifunayo ngokwenene, kutheni ungafikeleli kwinkampani kwaye ubuze ukuba bangadibana nawe na.
Nje ukuba uligqibe eli nqanaba, lixesha lenyathelo elilandelayo:
Funda kwakhona: Imisebenzi eyi-9 kwi-Intanethi endihlawulele i-305,867.51 Shillings ngoJanuwari 2020
Ayisiwo nawuphi na umxholo nangona. Udinga Umxholo okwenzekayo ukuba abafundi bakho banqwenela kwaye amakhonkco akho adibeneyo aya kulunga ngokwendalo.
Ukucinga ukuba uza kuyenza njani loo nto?
Ukuba wenza umxholo wokuphononongwa kwemveliso ezithile, sukuyikroba. Endaweni yoko, ngenene, thenga imveliso kwaye uzibonele ngokwakho.
Kwaye xa kufika ixesha lokuba ubhale uphononongo, uya kuba nolwazi oluncedo ngakumbi.
Andinakukuxelela ngokwaneleyo ukuba esi sicwangciso sodwa sisaphula isivumelwano kwintengiso yokuhambelana. Kungenxa yokuba uninzi loontanga bakho bajonga umxholo kwezinye iiblogi.
Nangona kunjalo, ukuba awunayo imali eyaneleyo yokuthenga yonke imveliso oyinyusayo, kukho indlela yokuphuma.
Qala nge Ukujonga kwakhona iimveliso osele uzisebenzisa okanye kungcono kodwa, dliwanondlebe nabahlobo abasondeleyo Ngabanini kwaye basebenzise iimveliso ezinjalo. Emva koko Qokelela iimbono zabo kwividiyo okanye kwiposti.
Khumbula ukubandakanya ikhonkco lakho lokudibana nomxholo.
Ngelixa ukudala umxholo kungabonakala ngathi konke kukho ukubhengeza ukuthengisa okuhlanganisiweyo, kukho amanye amacandelo ahlangana ukwenza le njongo.
Ndithetha ngokuqhuba kwezithuthi.
Ngaphandle kwabaphulaphuli ukuba batye umxholo wakho, akukho khomishini ejonge indlela yakho.
Ke, ufumana njani i-eyebalk kumxholo wakho?
Ngokwenyani, ndinemithombo emi-3 yezithuthi onokuzikhetha kuyo okanye ezingcono ngoku, ziqeshe zonke.
Kulapho uchitha khona ezinye iidola ukuvelisa ukugcwala kwitrafikhi.
Umzekelo, ukusebenzisa intengiso yemidiya yoluntu kunye ne-PPC (hlawula ngokucofa) iintengiso.
Ukugcwala kwitrafikhi yintsikelelo nesiqalekiso.
Makhe ndikucacisele.
Intsikelelo ngenxa yokuba ufumana ukujoliswa kwetrafikhi xa uhlawula.
Kukuthuka ngombono wokuba ukugcwala kwakho kuyekile okomzuzu wena ukuqhuba owomileyo wengxowa-mali okanye uyeke ukuhlawula. Ngaphandle koko, kukutya kwiingeniso zakho.
Ngenxa yoko, njengesiqalo sokuthengisa esidibeneyo, ndingakucebisa ukuba uhlale kude nezithuthi ezihlawulelwayo. Yisebenzise kuphela xa unohlahlo-lwabiwo mali. Ngaphandle koko, bambelela kumthombo olandelayo wezithuthi.
Unokufumana i-traffic yasimahla kwiinjini zokukhangela, ngenxa ye-SEO (ukwenziwa kweinjini yokukhangela).
Kulapho wena Yongeza umxholo wakho ngegama eliphambiliabasebenzisi basebenzisayo xa besenza uphando malunga niche yakho.
Ngalo mthombo wethrafikhi, uqinisekile ukufumana abafundi abangaguqukiyo njengoko unjalo Isikhundla samagama akho abalulekileyo.
Ngokusisiseko, into ekufuneka uyenzile yile:
Ngenxa yokuba ukufumana umxholo kwitrafikhi yakho kuthatha umzamo omncinci kwaye ngamanye amaxesha udinga ukuba uphose iidola ezimbalwa kuwo, ndongeze imithombo yendlela yebhonasi kuyo.
Ngokuqinisekileyo njengokufa, abanye babafundi bakho abayi kuphinda babuye kwibhlog yakho kwakhona, ngaphandle kokuba wenze into.
Nantso into ukufaka ii-imeyile zabo ukuze uhlale unxibelelana nabo ngelixa unyusa amanye umxholo wakho kubo.
Ukwenza oku, kuya kufuneka nikezela ngento yasimahla (khokelela kwimagnethi) ukuze utshintshe idilesi yemeyile. I-freebie kufuneka ixabiseke kungenjalo akukho mntu uya kuyithatha.
Umzekelo:
Ukuba ubhloga malunga neenkqubo zokulahleka kwesisindo, yenza ikhosi yokuzivocavoca kwaye unikezele ngayo mahala ukuze ufumane idilesi ye-imeyile.
Ngale nto engqondweni, awunyanzelekanga ukuba wophule ibhanki yakho uzama ukuza nomazibuthe okhokelayo ogqibeleleyo. Nazi ezinye izimvo onokuthi uzinike simahla
Logama nje i-freebie yakho ixabiseke ngokwaneleyo, ulungile ukuba uhambe.
Niche, jonga.
Inkqubo, jonga.
Umxholo, jonga.
Ixesha lokusonga yonke into kwaye libenze basebenze injongo enye: ukwenza ukuthengisa.
Ukuba nomxholo wokunkcenkceshela umlomo akuqinisekisi ukuba uza kuthengisa. Oko kukuthi, abantu abahambi nje ngokunqakraza kwikhonkco ngaphandle kwesizathu esibonakalayo.
Ke kufuneka ukuba yiba ngabom kwindlela owamisa ngayo amakhonkco akho amanyeneyo.
Yiyo ndlela:
Zimbini izinto ezenzekayo xa umthengi eye emhlabeni.
Inyani yile, ulawula kuphela isenzo sokuqala: cofa. Kwaye usebenzisa amaqhinga angentla, ungongeza amathuba okuba kwenzeke.
Ingxaki ikwisinye isiphelo: ukuphuma.
Lo ngumrhwebi womrhwebi; yiyo loo nto ungawulawuliyo amaxabiso okuguqula nantoni na.
Inye into onokuyenza kukuba uqiniseke ukuba zonke iimveliso ozihambisayo zingqiniwe ukuguqula. Ukuyityhila,
Okokugqibela, awunyanzelekanga ukuba uphinde iimpazamo ezifanayo. Ukuthintela oku, jonga inyathelo elilandelayo.
Ngokuqinisekileyo, uya kwenza itoni yeempazamo apha endleleni, akukho mathandabuzo ngaloo nto. Iingxaki zivela kuphela xa uphinda-phinda iimpazamo ezifanayo.
Ukuhlalutya idatha yeyona ndlela yomlilo eqinisekileyo yokuphepha imingxunya yemigodi. Ngethamsanqa kuwe, ezininzi ze iindawo zentengiso ezihambelanayo Uya kukunika ukufikelela kwi-dashboard.
Apha, ufumana ulwazi oluhlanganisiweyo olubonisa ukusebenza kwephulo lakho lokudibana. Konke okushiyelweyo kukuhlengahlengisa kubo, ufumane into oyikhathaleleyo kwaye uyisebenzise ukwenza izigqibo ezizayo.
Umzekelo:
Ukuba uqhuba amaphulo okuthengisa athambelanayo aliqela kwiimveliso ezahlukeneyo, unokuvelisa iingxelo kwezona mveliso ziqhuba kakuhle ngokusekelwe kumaxabiso okuguqula.
Emva koko, thatha olo lwazi kwaye uthengise isicwangciso sakho sokuthengisa esiya kwiimveliso ezinjalo.
Ngokwenza njalo, uqinisekisa ukuba iipesenti ezingama-20 zexesha lakho lichithwa kwizibonelelo ezinoxanduva lwe-80% yomvuzo wakho.
Alithandabuzeki elokuba ukuthengisa okudibeneyo kuyasebenza nokuba ungabaqalayo. Eyona ngxaki kukungxama kuyo ucinga ukuba uza kuba sisityebi ngobusuku obunye.
Intengiso ehambelana nayo ifuna unyamezelo, ukungaguquguquki kunye nokufunda kwiimpazamo zakho njengakweliphi na ishishini phaya.
Konke okufuneka ukwenze kukulandela iiplani eziboniswe apha kwaye kungabikho xesha, uya kufumana ikhomishini yakho yokuqala yokubambisana.
Gxila ekwakheni isiseko esithembekileyo sabathengi kuba le yintsika yeshishini lakho. Kwaye ukuthengisa kwakho kwexesha elizayo kuya kuvela kubo.
