10 Business Ideas That Will Make You Money in Kenya

Are you looking for ways to earn money in Kenya in 2024? Have you ever wanted to start a business that could make you money and hire people? If you answered yes to either of these questions, then you’ve come to the right place. In today’s post, I’ll show you 10 business ideas in Kenya that will make you money and that you can start with little or no investment.

These are companies that can make a lot of money because there is a lot of demand and not much competition.

And yes, if you read this post to the end, you can find a business idea that fits your skills, hobbies, and goals, no matter what age you are or what you do for a living.

Here are 10 business ideas in Kenya that will make you money in 2024.

1. E-commerce

You can start an e-commerce business to buy and sell things online.

E-commerce has many benefits, such as ease of use, range, low prices, and easy access.

In Kenya, you can start an online store and sell your own goods or services, or you can trade goods from other companies.

Depending on how much you have for the startup, you can create your own website or sell your goods online through sites like Jumia, Kilimall, and Sky Garden.

Lest I forget, if you create your own website from scratch, you will also need a reliable transport system, a safe way to pay, and a strong marketing plan to do well in e-commerce.

2. Digital marketing

Digital marketing is a way to get the word out about a business, product, or service through digital channels like websites, mobile apps, social media, and email.

On the consultation side, it’s a very successful business in Kenya, as more and more companies are going online to reach their buyers.

Digital marketing can help a company get more visitors, convert those visitors into customers, and make sales.

If you live in Kenya and want to start a digital marketing business, you can offer web design, SEO, content writing, social media management, email marketing, and online advertising.

You can also run ads for your clients with Google Ads, Facebook Ads, and YouTube Ads.

To be good at digital marketing, you need to know a lot about technology, be creative, and base your decisions on facts.

3. Making mobile apps

The process of making software apps that run on mobile devices like smartphones and tablets is called app creation or development.

As more and more people in Kenya are using mobile apps for fun, learning, health, money, and talking to each other, more opportunities are coming up for mobile app developers.

This makes the app-making business an in-demand business in Kenya, and if you are good at what you do, it could also be very profitable.

Why should your customers care about making apps for their businesses?

Making an app can help your client fix a problem, fill a need, or offer a service that people want.

If you can find a constant flow of businesses that need mobile apps in Kenya, then you can start an app creation business and be the IT guy for these businesses.

You can make the apps accessible through Google Play, the App Store, and the Huawei App Gallery.

For those interested in this kind of business, take your time to learn about computer languages like Java, Kotlin, Swift, and Flutter.

4. Writing a blog

When you blog, you write posts and post them on a website or tool like WordPress, Medium, or Blogger.

In Kenya, this business is very famous because more and more people are going online to find news, ideas, and fun things to do.

If you own a blog, you can share your interests, knowledge, or opinions with a lot of people through blogging, and you can make money from ads, sponsorships, or partner marketing.

To get started, you’ll need to pick a niche, a domain name, a hosting service, and a writing platform.

Once your blog is ready, you can also use tools like Google Analytics, Yoast SEO, and Mailchimp to make your blog better.

For blogging to work for you, you need to be able to write well, post regularly, and have a loyal following.

Lest I forget, you can monetize your blog with ads, affiliate marketing, and sponsored posts, among other methods.

5. Running a taxi business online

Offering transportation services through mobile apps like Uber, Bolt, and Little is what the online cab business is all about.

In Kenya, the business is doing very well because more and more people want easy, cheap, and safe rides.

As a car owner in Kenya, you can offer taxi rides and make money from fees, tips, or bonuses offered in-app.

Sign up as a driver or a partner with an online taxi company to start your own online taxi business in Kenya.

You can also make your own online taxi app to make more profits.

To make your app better, use tools like Google Maps, Waze, and M-Pesa.

If you want to be successful in the online taxi business, you need a good car, a smartphone, and great customer service.

6. Training for health and fitness

As an example, health and fitness training includes gym memberships, yoga, meditation, and advice on what to eat and how to stay healthy.

In Kenya, the business is growing because more and more people are interested in exercise and health.

If you are not sure how to get involved in the health and wellness business, consider training in health and fitness to improve your own health and fitness and to help other people reach their goals.

As a budding entrepreneur in Kenya, you can start a health and fitness training business by working with people one-on-one or in groups, at home or at a center, online or offline.

Use apps like Zoom, YouTube, and Instagram to offer your services online and/or consider opening a gym for offline training.

To be successful as a health and fitness trainer, you need to know a lot about nutrition, anatomy, and physiology.

You should also have a license from a reputable organization and a good attitude.

7. Online writing business

When you run an online writing business, you offer writing services like academic writing, content writing, marketing, and resume writing.

This business is profitable because there are more and more people looking for skilled and high-quality writing services online.

As a business owner in this industry, you can show off your writing skills and make money from different projects and clients looking for academic writers, blog writers, copywriters, ghostwriters, etc.

If this is the kind of business you would like to do, then consider making your own website or resume or signing up for sites like Freelancer, Upwork, and Fiverr.

To make your writing better, you can also use tools like Grammarly, Hemingway, and Copyscape.

You’ll also need to be able to write well in English, type quickly, and pay close attention to detail if you want to be successful in the online writing business.

8. Creative artwork

The creative artwork business involves making and selling works of art like crafts, paintings, drawings, and statues.

In Kenya, the creative artwork business is a good business because more and more people like art and buy it for a variety of reasons, such as decorating, showing themselves, or investing.

You can show off your creativity and make money from your hobby or skill by making creative art from home.

If this is your kind of business, then consider making your own goods or providing your own services to get good returns.

You can also sell other artists’ artwork, and if it makes sense for your business, you can also sell your goods online on sites like Etsy, Facebook, and Instagram.

Layman’s tip: You’ll need to be good at art, have your own style, and have a following of people who like your work to be successful.

9. Professional Consultancy

Professional consultancy means giving advice or direction from an expert in a certain area, like accounting, law, engineering, or education.

In Kenya, it’s a good business because more and more people are looking for professional help with a wide range of problems.

You can share your skills, knowledge, and experience through professional consulting, and you can make money from your reputation and information.

In Kenya, you can start a professional consulting business by providing your skills in person or online, for one project or on a recurring basis.

As a professional consultant, you can work alone or with a group.

You can also promote and offer your services with tools like Google Docs, LinkedIn, and Skype.

People who want to work as consultants need to have a good degree, a track record of success, and a large network.

10. Farming business

Farming business, also called agribusiness, involves growing and selling agricultural goods like crops, animals, birds, and fish.

Kenya’s economy can support this business because more and more people want safe and good food.

You can meet a basic need through agribusiness and make money from a market that is stable and growing. Pick the right product or service, the right place, and the right market to start an agribusiness in Kenya.

Also, tools like FarmDrive, iCow, and M-Farm can help you run and improve your farm business.

You need to know a lot about farming, be good at managing people, and have a good marketing plan to be successful in agribusiness.

Bottom Line

Those are the top 10 most profitable business ideas that I can recommend for you in Kenya in 2024.

If you have the capital and the skills to start or run any of the businesses listed in this post, go ahead and test the waters. Who, knows? One of these business ideas could be your million-dollar business for 2024.