10 Low-Cost Business Ideas for Gen Zs in Kenya to Start with 100K

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Starting a business with limited capital can be hard, but there are plenty of low-cost options for Gen Zs looking to enter entrepreneurship in Kenya. With just 100,000 KES, you can kick-start a venture that aligns with your interests, taps into high demand, and grows steadily over time.

Whether you’re into food, fashion, tech, or farming, you will find a business idea that fits your bill here.

This article explores 10 profitable business ideas, each with a cost breakdown and startup tips.

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Read on to find the perfect idea for your next venture!

1. Fast-Food Kiosk in a Busy Location

Food businesses thrive in areas with high foot traffic. You can start a small fast-food kiosk, selling items like chips, smokies, or samosas.

Here’s a basic cost breakdown of the 100K:

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  • Kiosk setup and permits: 20,000 KES
  • Cooking equipment (fryer, stove, utensils): 30,000 KES
  • Initial food stock: 15,000 KES
  • Packaging and branding: 10,000 KES
  • Miscellaneous (licenses, signage): 5,000 KES

Where to Start: Choose a location near schools, bus stops, or marketplaces where people look for quick, affordable meals. Ensure cleanliness, good customer service, and consistent quality to retain clients.


2. Poultry Farming with Layers or Broilers

Poultry farming is a low-investment, high-return business if done correctly.

With 100,000 KES, you can begin a small-scale poultry farm and still have some change:

  • Chicken coop and supplies: 25,000 KES
  • 50 layer chicks at 500 KES each: 25,000 KES
  • Feed for three months: 20,000 KES
  • Vaccines and medication: 5,000 KES

Where to Start: Set up a secure, well-ventilated space in rural or semi-urban areas where affordable land is available. Market your eggs or meat to local stores, institutions, or directly to consumers.

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1 Quotex logo without background
  • Start trading with $1
  • Earn up to 95% profits
  • Fast payments
  • $10 minimum deposit
  • $10 minimum withdrawal

3. PlayStation or Movie Shop Combo

A small gaming and movie setup appeals to youth and can be profitable in the right location. Here’s what you need:

  • Gaming console and controllers: 50,000 KES
  • TV (Vitron 32”): 12,000 KES
  • Rent for three months: 15,000 KES
  • Movie downloads and setup: 5,000 KES

Where to Start: Set up near universities or estates with a high youth population. Charge hourly for gaming or offer membership packages.

Promote your shop through local WhatsApp groups or posters in surrounding areas.


4. Car Wash Business in a High-Traffic Area

Starting a car wash requires basic equipment and a good location. Here’s how to get started:

  • Car wash machine: 40,000 KES
  • Rent for three months: 15,000 KES
  • Water tank: 10,000 KES
  • Detergents and cleaning supplies: 5,000 KES
  • Signage and branding: 5,000 KES

Where to Start: Choose a location near main roads, gas stations, or residential areas.

Offer quality service and add-ons like interior cleaning. Customer loyalty cards and discounts can help attract regulars.


5. Grocery Store for Fresh Produce

A grocery store selling fresh produce is both affordable and essential. Here’s what you need:

  • Stall setup and display stands: 20,000 KES
  • Initial stock of produce: 40,000 KES
  • Scale for weighing items: 10,000 KES
  • Storage containers and packaging: 10,000 KES

Where to Start: Identify suppliers from nearby markets (e.g., Wakulima Market) or directly from farmers. Locate your stall near residential estates or busy streets to attract walk-ins.

Competitive pricing and fresh stock will keep customers returning.


6. Mtumba (Second-Hand Clothing) Business

The mtumba business is an affordable way to get into retail, especially with the rising demand for trendy second-hand clothes. Here’s how:

  • Initial stock from Gikomba market: 50,000 KES
  • Transport and sorting supplies: 10,000 KES
  • Stall rental for three months: 15,000 KES
  • Branding and marketing: 5,000 KES

Where to Start this Business Idea for Gen Zs: Purchase bales from Gikomba or nearby markets. Start by selling in high-footfall areas like town centers or online via Instagram or Facebook.

Invest in good photos and build an online following for broader reach.


7. Small Cyber Café Near Schools or Colleges

With minimal investment, a cyber café can be a profitable business near educational institutions. Here’s the cost breakdown:

  • Second-hand computers and setup: 50,000 KES
  • Printer, scanner, and copier: 20,000 KES
  • Internet setup and subscription for three months: 15,000 KES
  • Chairs, tables, and branding: 10,000 KES

Where Start this Business Idea for Gen Zs: Target schools, colleges, or busy neighborhoods where people need internet and document services.

Offer additional services like printing, typing, and laminating to increase your revenue streams.


8. Barber and Nail Bar Combo

A kinyozi (barber) and nail bar attract both men and women, making it a good combo for a small business. Here’s the setup:

  • Barber chair and equipment: 30,000 KES
  • Nail supplies and setup: 20,000 KES
  • Rent for three months: 15,000 KES
  • Mirrors and décor: 10,000 KES
  • Branding and marketing: 5,000 KES

Where to Start: Choose a location in a residential area or near offices. Offer trendy hairstyles, good customer service, and special packages for regular customers.

Invest in cleanliness and aesthetics to create a welcoming space.


9. Forex or Cryptocurrency Trading

Forex trading is high-risk but has the potential for high returns with proper training. Here’s a suggested breakdown:

  • Initial capital for trading: 50,000 KES
  • Training and courses: 20,000 KES
  • Trading software or signal subscriptions: 10,000 KES
  • Emergency fund: 20,000 KES

Where to Start: Begin by learning from reputable sources online or join local forex training programs. Start with demo accounts before risking your money, and only invest funds you can afford to lose. Keep updated on market trends for better decision-making.


10. Fruit Vending in a High-Footfall Location

Selling fruits is a simple yet profitable venture, especially with access to affordable suppliers. Here’s what you need:

  • Initial stock of fruits: 30,000 KES
  • Display shelves and stands: 15,000 KES
  • Rent for three months: 15,000 KES
  • Packaging and branding: 5,000 KES

Where Start this Business Idea for Gen Zs: Select a spot in a busy market, residential area, or office. Partner with suppliers to ensure a constant flow of fresh produce and offer seasonal deals to attract more customers. Cleanliness and attractive displays will set you apart.


Conclusion – Business Ideas for Gen Zs

With 100,000 KES and a solid plan, there’s no limit to the business ventures you can explore in Kenya. From food and farming to services and retail, these low-cost business ideas are an excellent start for Gen Zs ready to embrace entrepreneurship.

Remember, consistency, market research, and adaptability are keys to success. So pick an idea that excites you, plan your finances, and take the first step!

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