Start a Beauty Shop With Ksh. 2,000 to Make 5,000/= Daily

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Admit it! you want to start a small business in 2021 – to enhance your saving habit, to earn extra bucks. Or just as a backup – for when you lose your full-time job or retire. And honestly, starting a small business is the best decision for that matter.

Given it grows to become profitable.

However, when making that brave decision to commit so much money into any business, you want to be sure that it will pay back the invested amount in due course.

But what’s that profitable business that guarantees a return on investment in the shortest time?

Is it a salon business, a beauty shop, a cosmetics supply store, a barbershop, or Forex?

I’m not sure.

And honestly,

I’d like to read your thoughts about this topic in the  comment section. But first things first. 

In today’s edition of Joon Business Ideas, we discuss the cost of starting a cosmetic shop in Kenya; we point you to the direction of some fast-moving beauty products in Kenya;

Connect you with the best cosmetics suppliers in the region & show you how to stock your beauty shop with consignment deals to reduce your inventory cost by at least 50%.

Are you onboard?

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How Much Does it Cost to Start a Cosmetics Shop in Kenya?

Well, let’s explore two different beauty shop startup options.

1. Starting a Cosmetic Shop Online.

What you need: –

Social Pages with traffic – It costs nothing to own a Facebook page, and Instagram (Kylie Jenner built a multi-million cosmetics business on Instagram) page & Twitter. Your social network will be your primary target market. It helps if the largest following is ladies.

You need a website – While it may be easy to just post your products on social media & hope for sales; you need something more solid to announce your relevance & to show the credibility of your business You can easily build a website by yourself in a few minutes. It only costs Ksh. 1,599/= (for one year). An alternative is to pay me Ksh. 10,000 to help you do it.

You need to make an inventory of what you will be selling – It could be on paper & you only drop-ship when you have an order.

(Drop-shipping is a retail fulfillment method where a store doesn’t keep the products it sells in stock. Instead, when a store sells a product, it purchases the item from a third-party & has it shipped directly to the customer. As a result, the merchant never sees or handles the product) 

Ask me how much you will need to start a beauty shop the online way!

I think 2,000/= is enough.

2. Opening a Physical Beauty Shop

For a physical store, there is a lot more involved than just a website (optional) & a physical address. You will need to register your business name, get a business permit from your county government, design your store & stock it.

The Actual cost of opening a physical beauty shop offline is around: – Ksh. 100,000

  • Cost of rent (varies by county, location & building structure) In Kisumu the average rental cost of a stall in town is Ksh. 7,000
  • The average cost of a business permit in Kisumu is Ksh. 5,000 & Ksh. 7,000 depending on size & location of the store (Done on eCitizen)
  • Business name registration costs an average of Ksh. 1,000 (done on eCitizen) you will need it if you want supplies on credit & to open a business account.
  • Initial stock will cost at least Ksh. 50,000 (Could be less depending on what product you want to stock most & wholesale price)
  • Cost of shelves & front display – budget for at least Ksh. 30,000

The Best Selling Beauty Shop Products in Kenya

To get your invested capital back in a short time, here’s what to sell in your cosmetics store. They move like wild-fire.

  • Makeup and Skin Care Products – Stock brands that are loved. You can get this info from your suppliers 
  • Quality Hair extensions
  • Haircare Products
  • Beauty Accessories 
  • Body lotion 
  • Conditioners 
  • Relaxers 
  • Deo sprays 
  • Hair lotions, food, and sprays 
  • Srub 
  • Soap 
  • Beads 
  • Artificial Nails 
  • Removers 
  • Perfumes 

Did I miss anything?

You need to stock that too.

Cosmetic Wholesalers in Kenya 

There are very many wholesale stores for cosmetics in Nairobi downtown Nairobi – along River Road & Dubious Road. 

If you don’t have so much time to window shop for the best prices then you can just make a direct order from this recommendation list.

However, the best way to go around the beauty business & to actually make profits would be to source for the cheapest merchandise.
If you have time, Visit Uganda to compare prices.
How To Stock Your Beauty Shop Without Spending So Much Money 

Because there is so much demand for beauty products, there is a certainty that your beauty shop will scale so fast that you may not meet some of your orders.

But remind me again,

what’s the reason why you wanted to start the cosmetics business?

Is it to make money?

Then you must make sure that all orders are met.

One of the easiest ways to ensure that you have enough stock to serve your demand is by partnering with cosmetics manufacturers & wholesalers.

Show them that you can move their products fast & you may get free consignment to pay when you sell. Some companies allow monthly payments. Others insist on weekly payments.

The best part about this deal is, you only pay when you sell. But you want to be in this business & build an empire. So, be enthusiastic, sell the most products & make prompt payments.

How to Make Your Cosmetics Sell 
  • Open your beauty shop regularly 
  • Market on social media (Has worked for Kylie Jenifer with her lip kit cosmetic now estimated to be worth $800 in under 2 years of operation) 
  • Get the best location for your store 
  • Sell a variety of cosmetics products 
  • Buy cheap from wholesalers & sell fairly to clients. Best prices help in customer retention.
  • Speaking of customer retention (serve your customers well) they’ll always go back where they felt at home. 
  • Blog about your business to get targeted traffic  

Did I miss anything in the article? Let’s discuss in the comment section.

Kenn Omollo is an investment writer and a business management consultant at Joon Online Limited. Reach him at - kenn@joon.co.ke

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17 Responses to “Start a Beauty Shop With Ksh. 2,000 to Make 5,000/= Daily”

  1. Hello Jefferson, you can start by dropshipping if you want to do it online. Or request for our detailed business plan – it will help you get all the details involved for the business.

  2. Hello am Damaris am just aking can i start my beauty shop at that price 2000 in a certain kiosk

  3. Hi Damaris,

    Yes, you can start your business with just Ksh. 2,000. However, you will not stock most of the products or any product at all – which is not a bad thing if the kiosk acts as your office when in real sense you do your business online.

    In a way you will be making commision from dropshipping or doing affiliate marketing for individuals or companies you are interested in working with.

  4. Helpful article am interested in starting a beauty shop too but small capital,how can I do affiliate marketing for companies in order to earn money to top up to my current amount and set up a business latter pliz help

  5. Hello, am Geoffrey residing at ngong town. Am interested in starting online cosmetic shop. My capital is 100000. Would you assist me to establish it? My question is are cosmetics in Uganda cheaper than here in Kenya in terms of wholesale?

  6. would like to do an investment in cosmetics,around 120 k ksh in Nairobi kindly assist,thuogh fully employed,is it good to hire someone at first to assist in selling

  7. hey…i kindly ask for your assistant too.i want to start a cosmetic business in a small kiosk in nairobi with 50k.kindly advise

  8. Hi..I want to start a cosmetic business bt I don’t know where to get them at s cheaper price….plz assist me on that

  9. Hey, am winnie. Really interested, planned to start a beauty and cosmetics shop in kibwezi town. kindly assist me on where to get the products at a reliable, better and cheaper price

  10. Hey,i want to start a cosmetic business with small amount of 20k at kayole, advice me please

  11. Kemunto and am interested in starting a beauty and cosmetic shop in vok/leisure mombsa kindly advice

  12. hello this is a really good post. Thank you so much for this I will look up more on this but at least I got and benefited a lot from this. I had no Idea where to start.

  13. Hello
    I want to start a cosmetic business with small amount of 20k at Ruaka advice me please where to get them at affordable price

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