Here Are Some of The Best Business Ideas for Kenyans

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Want to know what the best business ideas are for 2024? Want to start a small business that will do well the world over? You’re not the only one if you said yes. A lot of people are looking for new jobs and ways to make more money than ever.

As an entrepreneur starting a business in 2024, you need to find business ideas that fit your skills, interests, and goals. And when you find one, don’t invest until you define what your market is, how much competition there is, how profitable your business idea is, and how long it will last.

To get you started on the right foot, we’ve put together a list of the 8 best business ideas for 2024 based on the newest data, trends, and insights. These business ideas are good for all kinds of entrepreneurs, whether they want to work from home or on the go, online or offline, with little or a lot of money to spend or a lot of money to make.

There are also some tips and links here to help you get started with each idea. Let’s get right to the best business ideas for 2024.

Gym business

1. Online shopping

One of the best and most popular business ideas for 2024 is the e-commerce business. We think the e-commerce market will grow from $4.9 trillion in 2021 to $6.4 trillion in 2024 as more people prefer to buy online after the COVID-19 pandemic.

You can start an online store and sell your own goods or services, or you can buy goods from other companies and sell them again.

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To be on the same level as your competition, consider selling on your own website or on an online storefront like Shopify or Amazon.

Here are the things you need to do to start an online store:

  • Decide what you want to sell and find a niche.
  • Do research on the business and on your competitors
  • Make a budget and a business plan.
  • Pick a website name and an e-commerce platform
  • Set up your online store and provide a way for people to pay.
  • Get your goods or services or make them yourself
  • Market your shop and the things or services you offer.
  • Get your goods ready to ship and help customers.

Here are some good reasons to start an online store in 2024:

  • You can reach a lot of people all over the world.
  • You can work 24 hours a day, seven days a week, and make idle income
  • It’s easy to set your business up for growth.
  • If you use social media and internet marketing well, you can

2. Interior Design

You could also start your own interior design business in 2024 if you are creative and like how things look.

It is expected that the market for interior design will rise from $121.1 billion in 2019 to $212.7 billion in 2027. As more people shift to working remotely and want to make their living areas better, the need for interior designers has grown.

You can start an interior design business by working with people in their homes or businesses.

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Based on their wants, tastes, and budgets, you can help them plan, design, and decorate their rooms. You can also focus on a certain style, theme, or niche, like a minimalist, eco-friendly, or expensive niche.

This is what you need to do to start an interior design business:

  •  Work on your resume and skills
  • Get the permits and certifications you need.
  • Make a budget and a business plan.
  • Pick a name and a design for your business.
  • Get your website and social media pages set up.
  • Grow your business and client base
  • Get the word out about your skills and portfolio
  • Hand in your work and obtain feedback

Here are some good reasons to start your own interior design business:

  • You can show off your talent and enthusiasm
  • Work on a wide range of interesting projects
  • You can charge a lot of money and still make a lot of money.
  • You can change people’s lives and the places they live for the better.

Check out our recommended guide on how to start a business doing interior design in 2024 to learn more.

3. Distance Learning

Travel business ideas on Instagram

 

Online education is a fantastic business idea for 2024, especially since parents have started using it since the COVID-19 pandemic.

It is predicted that the market for online education will reach $319.2 billion by 2025. Because more people want to learn new skills, improve their qualifications, or follow their hobbies, the pandemic has made online education more popular.

You can start an online school business by making your own classes and selling them, or you can work with other teachers or platforms to sell their courses.

If you choose to start an online school, be sure to teach anything, from school classes to languages to hobbies, as long as you know what you’re talking about and have people who want to learn it.

What you need to start an online school in 2024

  • Pick an area and a group of people to sell to.
  • Look at the market and your competitors.
  • Make a business plan and budget
  • Pick an online schooling platform and a domain name
  • Make and post your courses and content
  • Advertise and sell your courses and content
  • Talk to your customers and students
  • Look at your courses and materials and make them better.

Benefits of starting an online school:

It gives you the chance to share your skills and interests with a huge audience around the world. It also lets you make passive and ongoing income and gives you the freedom to work from anywhere.

4. Personal training

Personal training is another business idea for 2024 that can make you a lot of money, especially if you are really into health and fitness.

The market for personal trainers around the world is projected to rise from $18.6 billion in 2019 to $23.4 billion in 2027.

Reason?

People want to stay healthy, fit, and happy post-COVID-19, which has made the need for personal training grow.

If you are interested in this business idea, then consider starting a personal training business by working with people one-on-one or in groups.

You can help your students reach their health and fitness goals, like losing weight, building muscle, straightening up, or lowering their stress.

You can also become an expert in a certain area, like yoga, Pilates, or martial arts.

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5. Making podcasts

Podcasting

In 2024, podcasting is another cool and profitable business idea.

If you have a voice and something to say, you should try it.

The market for podcasts will grow from $9.3 billion in 2020 to $41.8 billion by 2026. Post-COVID pandemic, more people want to listen to podcasts with material that is educational, entertaining, and motivating.

You can start your podcasting business by making your own podcast and hosting it, or you can make podcasts for other people and edit them. As long as you know what you’re talking about and have people who want to hear it, you can talk about anything with them.

To get started,

  • Pick an area and a group of people to sell to.
  • Study the market and your competitors
  • Make a business plan and a budget
  • Pick a name and logo for your podcast
  • Set up your software and hardware for the podcast
  • Make and record your podcast shows and other content
  • Market and promote your podcast and content
  • Make money from your podcast and audience growth

Here are some good reasons to start a podcast

  • You can show off your style and interests
  • Reach a large and loyal audience
  • You can make a lot of money in different ways
  • You can be flexible and free

Recommended guide: How to start an audio business in 2024

6. Social Media Marketing

One more popular and profitable business idea for 2024 is social media marketing. This is especially true if you are good at digital marketing and talking to people.

The market for social media marketing is projected to reach $248.1 billion in 2027, as more companies want to connect with their customers and potential customers online post-COVID. This has made social media marketing more popular.

If you want to start a social media marketing business, you can work with both small and big companies.

Some of the things you will be tasked with include planning, making, and running their social media campaigns and material on Facebook, Instagram, Twitter, and LinkedIn, among others.

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You can also become an expert in a certain area, like e-commerce, business-to-business (B2B), or influencer marketing.

A recommended guide, on how to start a social media marketing business in 2024

7. Virtual Assistant

Another flexible and profitable business idea for 2023 is to become a virtual assistant. This is especially true if you have a lot of different skills and services to give.

As a virtual assistant, you can start your own business by working for people or small or big businesses. Help them with different kinds of jobs, like personal, technical, creative, or office work.

You can also become an expert in a certain area, like travel, real estate, or e-commerce.

8. Web Development

If you are good at both coding and web development then you may want to start a business in this field.

During COVID-19, more businesses went online and more people still want to have an online footprint and stay ahead of the competition. This has raised the demand for web development.

If you want to start a web development business, you can target businesses that need someone to plan, and keep their websites up-to-date. Get enough of such businesses and you are in business.

Conclusion

If you want to start a small business in 2024, these are some of the best business ideas to consider. I hope this article has given you some ideas and tips.

Key things to remember

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  1. Covid changed how we live, work, and shop. You need to get used to these changes and find an area that fits
  2. Think about the size of the market, the competition, how profitable your business idea is, and how long it will last. Before you start, you should do market research and study your competitors.
  3. You need to make a budget and a business plan, as well as get the licenses, certifications, insurance, and tools your business needs.
  4. Call your business what it is, make a brand, and set up a website and social media pages for it.
  5. To grow your business, you need to sell your services and portfolio and get more people to use them.
  6. Turn in your work and projects on time and get feedback and recommendations for your business.
  7. For your business to succeed, you need to follow the law and be moral. You also need to know about the newest tools and trends.

We wish you the best as you start your own business. We hope that your idea will bring you success and happiness. Thanks for reading this. If you know anyone who might be interested in starting a small business in 2024 feel free to send them this piece.

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